One Cannot Not Communicate

Communication is all around us, but not many of us take the time to truly analyze and understand what effects our communication has on others…and on ourselves!  This video outlines one of the common axioms of the communication field, and discusses how what you aren’t saying is sometimes just as important as what you are saying.


· How can I be a more effective communicator?

· Why does saying nothing sometimes get me in trouble?

· Is it possible to not communicate?

· How does my lack of communicate influence how others think of me?

· Why is it important to understand communication?


Communication is everywhere, but do you know how to effectively communicate? My name is Jill Schiefelbein with Impromptu Guru and these 60 second videos will help you communicate well.

Communication has been around since human beings were created, but as a discipline it came to prominence around the 1960s. Three theorists by the names of Watzlawick, Beavin, and Jackson created five axioms of human communication and the first axiom has gained prominence in all different fields.

The axiom states that one cannot not communicate. Let me repeat that again. One cannot not communicate. What that means is even when you’re not actively sending a message, even when words are not coming out of your mouth, coming across the keyboard from your typing, or being texted you’re still communicating. Let me give you an example.

Let’s say you’re fostering a relationship with a potential client or a new client and you haven’t touched base with them in a couple of weeks. That non-communication over that couple of weeks sends a message.

So, is it the message you want to be sending? It’s important to be cognizant of that because one cannot not communicate means that what you’re doing, active communication or not, you’re still sending a message and that’s important for you to know.


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